If you’ve watched any TV in the last few years, you are almost certainly familiar with the four fellas above; they’re the “Pawn Stars.” By all accounts, they’re extremely successful. Since their show began airing, they have expanded their showroom, went from 100 to over 1,000 customers a day, and hired 30 more staff members in order to handle those customers.
The cast of the show recently signed a 4 year, 80-episode deal, which, using conservative estimates for the earnings of reality stars, means 4-8 MILLION dollars for each of them over the next 4 years just from filming the show.
All that said, I don’t consider them successful, and neither should you.
Sure, Chumlee (The goateed member of the Pawn Stars, second from left above) may drive a Range Rover and a Maserati GT, but how did he get there? He got lucky.
He was friends with people who eventually signed a TV deal. “Well what about the rest of the Pawn Stars, surely they’re successful,” I hear you ask, “I mean they did start their own business!” Yes, they did, and they were actually pretty successful with that business, but that business is not what they are known for, and not what is making them their millions.
Sure, Rick Harrison tried to sell a show about his pawn shop, but it wasn’t until a producer started thinking about his own vision of a pawn-based show that a show came to fruition. It was pure luck that they were selected out of all the pawn shops in Vegas to be on this show.
Still don’t believe me that the Pawn Stars aren’t successful? Okay, then take a look at the picture below… (WARNING: It is quite disturbing to many people)
That is the cast of Jersey shore…and they are all millionaires thanks to their show that is the intellectual equivalent of watching a train crash into a limping calf who happened to hobble onto the tracks. Would you consider them successful?
I didn’t think so, and they are rich for the exact same reason that the Pawn Stars are.
The financial gains reaped by the stars of these two shows aren’t success because it fails one of the key laws of success: Repeatability!
The truly successful can replicate their success over and over again because they have the skills to do so. If you happen to get lucky and make millions, that’s great, but it doesn’t make you a success, it makes you fortunate.
If you’re reading this blog and hoping for a magic bullet, or some lucky break to make it big, this post is to tell you to stop looking. In the time it takes you to wait for money to find you, you could go out there and find or make your own success, it’s just a matter of learning the skills and understanding the process.
It’s what separates the stars of these shows from the producers. The producers could leave either of these shows right now and create another show to make themselves money, if the networks cancelled the shows due to declining ratings, after a short death rattle signaled by the stars’ appearances on various tabloids, they’d leave the public consciousness just as quickly as they entered it. They have no skills to replicate the height of their gains.
Repeatability (Heretofore known as the “Inverse Snooki Theorem”) is what makes a truly successful person, truly successful. The skills are not hard to learn, and I’ll teach them all to you here. So if you want to learn things like communication, marketing, cold emailing, product/service development, and time and life hacking skills, stick around and learn and enjoy a lifetime of success.
…or if you’re lazy and are fine with waiting for your windfall you can always go to LA and start waiting tables. Who knows maybe some producer will want to make a reality show called Wait Lifting.