The Entropy of Excitement (Finding your Radioactive Ideas)

Seth Godin wrote a blog post yesterday about the half-life of a book’s sales cycle.  And it got me thinking.

I think we would all acknowledge that nothing can top the excitement that surrounds a brand new venture or goal, but what happens as time goes on?  Can our excitement towards our goals be described in terms of a “rate of decay?”

I say yes, and I believe that some of the same rules governing scientific rates of decay can be applied [Read More…]